The importance of authority has been growing. Because of the May 2020 Core update, authority is back in the spotlight. Blogging is now more important than ever. What are you doing to bring value to the internet at large? We emphasized why to add a blog, how to blog, and what to do push the blog forward. We emphasized identifying items that bring values to the end-user and how to create verticles within your business that allow you to grow your business. Remember to set up your author box on your WordPress blog so that Google understands your an expert
SEO411 Podcast Link
In this episode, we explore how to make sure your website is in tip-top shape and how to work towards converting a user into a buyer or a warm lead for a business.
We reviewed errors, from spelling to layout to descriptions.
We critique the words and how that impacts our end user
We discuss ways to better reach out to the end-user
We talked about also how come up with ideas on how to create a basic lead generation tool
We also included a roundtable with participants who had questions and how to add ideas of what we need to do.